Is TikTok the next Bookstagram?
You’ve seen it in the headlines, heard about it incessantly from your teenage niece, or (perhaps) you’ve even downloaded it yourself. Let’s talk about TikTok.
December 22, 2020
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Building a world based on kindness, joy, and writing
This, as we all know, has been a hell of a year. But one thing this year has brought us is the opportunity to create
December 2, 2020
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Why do virtual events have higher attendance but lower sales?
After a monumental shift to hosting 2020 author events online, many bookstores reported that attendance for virtual events is higher (sometimes much higher) than
November 25, 2020
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4 tips for writing a great book synopsis
A succinct, compelling book description is a crucial element in any book marketing campaign. Yet, for many authors, penning a well-constructed description of their
November 25, 2020
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Relax and read with an ambiance room
My focus has been a little … scattered in recent months. But one thing that has helped me concentrate is ambiance rooms! These videos are
November 18, 2020
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How to write an author bio that stands out
Nothing can strike fear into an author’s heart quite like the author bio. Sure, you may have just finished off the final touches of the
October 19, 2020
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Spooky season approaches! Prepare with one of these atmospheric books
Guest post by Sydney from Bookpals (@bookpals) It. Is. Spooky. Season. Raise your hand if Halloween is your absolute favourite holiday of all time? Yes.
October 2, 2020
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To Promote or Not to Promote: The Pros and Cons of Facebook Advertising
Authors are always doing what they can to get their books in front of more people. But the real goal should be to get your
September 13, 2020
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“Help Me Help You!” Tips for your family and friends who want to help your writing career
So many authors are reluctant to ask their family, friends and assorted contacts for help when they are promoting their book, but I always tell
August 22, 2020
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Tips for Virtual Author Events
Want to feel terrible about yourself? Plan an event at a bookstore for your book, show up to the store in your fancy writer’s outfit,
July 27, 2020
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