After decades of book marketing and brand-building campaigns for authors all over the world, Books Forward catches up with some of our author family members to see where their literary journeys have taken them since our early days of working together. Kimberly Hess worked with Books Forward in 2021 on A Lesser Mortal: The Unexpected […]
Lit Happens
What is a cover reveal and how do I set one up?
We know how precious book covers are for authors and readers alike. For authors, it’s a visual representation of all your hard work and an important milestone in your publication journey. And for readers, it’s a window into the soul of your book. Especially in the age of BookTok and Bookstagram, first impressions matter! One […]
March 2026: Books Forward Authors in the Media
What can we say, Books Forward authors are always going, going, going! We’re excited to feature some of our authors and their recent media wins for March 2026. Guest Articles/Features HuffPost: “Without Access To Abortion, I Might Not Have Survived My Abusive Relationship” by Sarah Hanson Women Writers, Women’s Books: “Being Agnostic in the South” […]
How to use social media to promote your book
We get it — social media is daunting. But here’s the secret: There is no single right way to be on social media. *Sigh of relief* Every author should be on at least one social media platform, so check out these tips below to find what works best for you and how to make the […]
Books Forward Author Family: An update from Tiffany Watson
After decades of book marketing and brand-building campaigns for authors all over the world, Books Forward catches up with some of our author family members to see where their literary journeys have taken them since our early days of working together. Tiffany Watson (formerly Breeding) worked with Books Forward in 2018 and 2019 on The […]
Networking tips for authors
It’s true that the writing life is often a solitary one — long nights alone at your computer, anyone? — and perhaps for that very reason, it’s important to intentionally step out of your comfort zone and find your writing community. Writing workshops (whether in person or online) are an especially great way to meet […]
February 2026: Books Forward Authors in the Media
What can we say, Books Forward authors are always going, going, going! We’re excited to feature some of our authors and their recent media wins for February 2026. Guest Articles Chicago Story Press: “What We Carry, What We Share” by Julie Ryan McGue Laura’s Books and Blogs: “Growing with a Story: What I Learned in […]
How authors can make the most of working with their publicists
There are so many great duos: Sonny and Cher. Peanut butter and jelly. Calvin and Hobbes. An author and their publicist. If you’ve hired a publicist to help market your book, you’ve already taken the first step in building a truly dynamic partnership. And with any partnership, it’s important that both sides are working together […]
What is bookish swag, and how do I use it?
As an author, you have a lot to think about, and as you make your way through your publishing journey, you might be wondering, “What is swag and do I need it?” Defining swag Bookish swag is just any item you use to help promote your book – whether it’s through a giveaway or as […]
Books Forward Author Family: An update from Liz Lazarus
After decades of book marketing and brand-building campaigns for authors all over the world, Books Forward catches up with some of our author family members to see where their literary journeys have taken them since our early days of working together. Liz Lazarus worked with Books Forward in 2016 on her debut novel, Free of […]