Lit Happens

July 2025: Books Forward Authors in the Media

What can we say, Books Forward authors are always going, going, going! We’re excited to feature some of our authors and their recent media wins for July 2025. Interviews Delaware Public Radio: “Enlighten Me: A Lewes author’s debut mystery novel tells a story of suspense and redemption,” an interview with Wendy Gee From Betrayal to […]

What is the difference between marketing and publicity?(And why authors need both)

Maybe you’ve heard the phrase: Advertising is what you pay for; publicity is what you pray for. It’s accurate and can almost perfectly sum up the differences between marketing and publicity.  In general, most successful book promotion campaigns will utilize both marketing and publicity. Marketing gets the word out fast, and publicity builds trust and […]

June 2025: Books Forward Authors in the Media

What can we say, Books Forward authors are always going, going, going! We’re excited to feature some of our authors and their recent media wins for June 2025. Interviews Trauma Survivor Thriver: “From Silence to Strength: My 70-Year Journey to Healing,” an interview with Babs Walters LGBTQ Reads: Authors in Conversation: CL Montblanc and Jamie […]