What is bookish swag, and how do I use it?

As an author, you have a lot to think about, and as you make your way through your publishing journey, you might be wondering, “What is swag and do I need it?”

Defining swag

Bookish swag is just any item you use to help promote your book – whether it’s through a giveaway or as part of a preorder opportunity. It can be very simple, or you can make a box filled with items that pertain to your story!

Is it something that’s totally necessary? Absolutely not! But it can help your book stand out, and possibly give readers another reason to preorder. And there are options that fit almost any budget.

Bookmarks are a classic, cost-effective option, and can include a quote, your book cover, a headshot, and any other information you think readers, bookstore owners, or librarians might need. And when you order them in bulk, they are fairly cost-effective! You can also search bulk order sites for items related to your book to get ideas.

Brainstorming creative ideas

Get creative! We asked influencers about some of their favorite bookish swag they’ve received, and here are some examples they gave!:

  • Magnets
  • Totes
  • Sunglasses
  • Candles
  • Sunscreen and lotion
  • Notebook
  • Chapstick
  • Playing cards
  • Jewelry
  • Postcards from cities visited in the book
  • Beach towel
  • Coasters
  • Pens and pencils
  • Wine glasses and cups
  • Key chain
  • Candy and snacks
  • Stickers and temporary tattoos

There are tons of different directions you can go in. When we worked on a children’s book about a character made from salt from the swamps of Louisiana, we got together with a local spice company to create custom spice blends for swag boxes with a sticker of each character from the book on them.

Utilize your brand

When possible, it’s good to brand any swag you make with your website or the book title, so readers will remember you every time they use it! And when in doubt, have your friends and early readers give feedback on what they think.

Originally published Oct. 9, 2022.

Books Forward Author Family: An update from Liz Lazarus

After decades of book marketing and brand-building campaigns for authors all over the world, Books Forward catches up with some of our author family members to see where their literary journeys have taken them since our early days of working together.

Liz Lazarus worked with Books Forward in 2016 on her debut novel, Free of Malice. Though fiction, the attack on her book’s main character is real and drawn from Liz’s personal experience escaping a home invasion. One of the things our team admires most about Liz is her passion to weave truth and authentic experience into her fiction, all to help others relate and heal. We were proud to see her book not only reach its audience of thriller genre enthusiasts, but also Liz sharing her inspiring story and guidance to women’s self-defense groups.

Was there anything in particular you learned during our Books Forward campaign that you’ve carried into future releases? Or a favorite part of working together?

I enjoyed traveling to Tennessee and meeting the team at the beginning of our work together. There is just something extra special about making that connection up front. I appreciated the advice on my book cover and learning where to spend my energy and effort from experts in the industry.

What have you been up to since?

Since working with Books Forward, I have published two more novels and will be releasing my fourth in May of 2026. My books are known for their strong female protagonists, thorough research, page-turning pace and killer twist endings. 

Free of Malice, my first novel, tells the story of a journalist who grapples with the legal system to acknowledge her right to self-defense. My second novel, Plea for Justice, depicts the journey of a paralegal striving to reveal the truth about her estranged friend’s incarceration, which leads her on a parallel path of self-discovery. 

My third thriller, Shades of Silence, showcases the resilience of a woman faced with devastating loss, the unexpected friendship forged from tragedy and the recurring societal themes that confront every generation. It is my most successful book so far, Shades of Silence, with 2,200+ reviews at 4.4 stars. One of my favorite moments was reading the book to my mom during Covid.

My fourth novel, Dawn Before Darkness, will launch May 26, 2026, and tells the story of Dawn Smith, a vet tech living in rural South Carolina. She catches her boyfriend in a series of lies and immediately ends the relationship. Rather than accepting the break-up, he begins to stalk and harass her, forcing Dawn to seek a restraining order. Undeterred, he launches a deeply personal attack — suing for guardianship and conservatorship of Dawn’s infirm mother. In court, he manipulates the truth using evidence he planted to turn the legal system against her. And just when Dawn thinks things can’t get any worse, she is faced with an impossible choice: rekindle the relationship or lose her mother forever. 

About Liz Lazarus

Liz Lazarus grew up in Georgia, where she was editor of her high school newspaper. She went on to a successful career as an executive at General Electric’s Healthcare division. Later, she joined a leading consulting firm as a Managing Director. But, as she explains, her first book “wouldn’t leave me alone — it kept nudging me to write to the point that I could no longer ignore it.” Reader response to her debut novel was so encouraging that she embarked on a full writing career. For more information and sample chapters, visit lizlazarus.com.

Stay up to date with our author family and more from Books Forward by checking out our Lit Happens blog!

A day in the life of xuni owner and website designer Madeira James

Books Forward is celebrating our 25th anniversary this year, and one of the ways we’re celebrating is by showcasing 25 people you should know in the book world. There are many unique roles in the book world, and the many kinds of people who play a part in the community we love.

Today, we’re getting to know Madeira James, website designer and owner of xuni.com. Stay up to date on other industry professionals by reading our Lit Happens blog throughout the year.

6:36 a.m.

(Because who wants to set their alarm for a boring old time like 6:30?)

My dog Ripley and I wake up and open the sliding glass door blinds so we can see what animals might be in the forest outside. We’ve seen lots of deer, elk and foxes. There is a herd of bull elk that like to settle behind my garage. Pretty cool. Today, nothing is seen in the kind of deep fog; it rained all night and everything is wet and dripping.

I skim The New York Times, The Washington Post, NPR and the Christian Science Monitor. News can be hard to read so I always make sure to read something uplifting as well. Recently there was a story about a cow who escaped from a slaughterhouse (no joke!) and is now living her best life at a farm sanctuary and has been christened Mootilda. Her new boyfriend is called Adorabull. I mean come on, if that’s not uplifting what is?  

I do the normal morning stuff — feed and walk Rip, make my homemade frappuccino (yes, I am one of those weird people who only likes my coffee frozen so it’s a mixture of cold brew, protein powder and ice). So good!

7:47 a.m.

I get to my desk, which is a short walk across the living room and into the sunroom where I am surrounded by shelves of client books, Christmas lights, plants on the desk and fish in their tank. I am truly happy to get to work; we have the best author clients and have so much fun working! I went through emails the night before, but there are always SO MANY more to wade through. I cannot start work until my inbox is cleared to only to-do things. Emails include responding to potential client queries, finding out what clients whose designs are in progress think of something we’ve done for them, and answering five bazillion questions from clients whom we have worked with forever and know I will take the time to answer them thoroughly. I am nothing if not thorough. I think others might call it “wordy.” 😉

9:03 a.m.

My son/co-worker Riley and I usually FaceTime around this time to talk about the important to-do items for the day. I notice that he has shaved his hair super close so the two koi fish tattooed behind his right ear are visible (their names are Bonnie and Norman, after his grandparents) but I don’t notice that he also shaved his face. But hey, he didn’t notice that I am wearing something different than yesterday. 

Riley is the best employee I’ve ever had and I’m not just saying that because he’s my son. He handles website edits, designs client newsletters and does all the amazing backend coding of new websites and other fun stuff like that. I do most of the new client interaction and design work, which is also fun. We both love color and organization so this is a perfect job for us.

When we get off the call, I design a header for a mystery writer who wants her site to have a “gothic” feel with a creepy looking iris. I am up for the challenge!

Then I answer more emails.

10:52 a.m.

Riley walks his dog, Cake, down to the huge park in the middle of the city where he lives. I walk Ripley into the forest hoping I won’t see this neighborhood kitty who was caught on my neighbor’s driveway camera around the corner from my house in the middle of the freaking day last week.

11:25 a.m.

Since Rip and I survived the mountain lion, I sit down for a phone meeting with a client. She is trying to decide whether to start a social media campaign before her agent has started shopping her book. I give her some ideas but we also catch up on life because so many of our clients have also become friends. Then I answer more emails.

Riley is laying out a site for a client who has written a book about a dude who was killed and left floating in a swimming pool. We can’t seem to find a good copyright-free image on any of the image sites we like best, so Riley asks me how I would feel about him playing around in ChatGPT for something purely decorative (ha!). I hesitate, as I am no fan of AI. However, we need a super cool image to open this site, so I give in. He tells ChatGPT that he needs a dead body floating in a pool. Chat GPT answers him: “I cannot give you a dead body in a pool. Can I interest you in an inflatable pool toy?”  

I am still cracking up.

12:17 p.m.

I make a salad with grilled salmon on butter lettuce with a little heap of ramen noodles and a huge spoonful of my addiction: Chui Chow Chili oil. So good. I read Bruce Borgos’s The Blue Horse while I eat. It’s even better than the salad. SO GOOD. If you have not read his Porter Beck mystery series, you need to.

1:01 p.m.

Back to work and the creepy iris. It might need some fog swirling around it, or maybe I am being influenced by what is out my window. I also answer more emails.

2:22 p.m.

Riley and I FaceTime again to talk over the “feel” of the website he is working on. We spend a lot of time making sure the websites we create match the authors we are creating for. That is the joy of the work. It’s one of my favorite things to hand a site over to Riley (after I choose the colors and design the headers, etc.), let him work his layout and coding magic, and then come back onto FaceTime to go over it and decide on things together. So fun.

4:13 p.m.

I answer more emails. Bet you didn’t see that coming. Then my daughter calls so I can FaceTime with my little cutie granddaughter and I watch her dance on their rock coffee table (yikes!) and eat the wrapper off a stick of butter. So good? 😉

5:05 p.m. to 9:17 p.m.

Riley is done for the day, but I admit that I work on and off most evenings. The difference is that after regular work hours, I put a show on in the corner of my monitor so that I have “company” while I design stuff. Tonight, I am designing a flyer for a children’s book author who will be at a book fair. Sometimes I match the show to what I’m designing. Children’s book author? Maybe some Harry Potter. Food writer? The Great British Baking Show of course. Mystery writer? Definitely true crime.  

And then I can’t sleep because I am positive there is a serial killer on the deck.

9:54 p.m.

In bed reading. I read every night before sleep … the very best way to end a day.

Madeira James is the owner of xuni.com, a small, dynamic website development company that has created, designed and maintained author websites since the late ’90s. Her son Riley joined her in 2018. Specializing in customized WordPress sites for all types of writers, they are best known for their creative, well-organized sites and amazing responsiveness to clients. Check out their work, client list, and much more at xuni.com.

A day in the life of literary agent Shelly Romero

Books Forward is celebrating our 25th anniversary this year, and one of the ways we’re celebrating is by showcasing 25 people you should know in the book world. There are many unique roles in the book world, and the many kinds of people who play a part in the community we love.

Today, we’re getting to know Shelly Romero, an associate agent at Azantian Literary Agency.

Stay up to date on other industry professionals by reading our Lit Happens blog throughout the year.

 

7:30 a.m.
It’s an early start for me today since it’s a travel day. I’m headed to North Carolina to attend a two-day concert event in Raleigh the next day and the day after tomorrow. I get up and get ready for a non-typical agenting day. 

 

8:30 a.m.
I call a rideshare to take me to LaGuardia for my flight. While I’m waiting, I check my emails and Slack. In the car, I try not to look at my phone too much since I get a bit carsick but I’m definitely triple checking what my gate is. 

 

9:30 a.m.

I’ve dropped my bag off, finished with TSA, and am now heading towards my gate. I’m always curious to see what books airport stores have in stock, so I mosey around to check out the selections in a few stores. It’s also time for breakfast (and a mimosa to help calm the flight anxiety nerves). 

I’ve packed my iPad in its swanky padfolio, so during breakfast, I go through my inbox in QueryManager. 

 

10:30 a.m.

I get a text from a prospective client (who is now signed with me! ☺) asking for a quick call. I hang around near my gate, talking on the phone while watching some ducks enjoying the waters of Flushing Bay. This definitely makes me feel like I’m in some type of Hollywood picture where the agent takes a very important phone call (which it was, haha!) before heading on their trip. This is not typical at all. 

 

11:30 a.m.

We’ve boarded our flight and are all settled in. During the flight, I’m (you guessed it!) checking QueryManager and reviewing queries. It’s easier to do this with minimal distractions and it does help me relax while on the plane. I’ve also paid for internet access so I can make sure I didn’t miss anything of note during my flight. Again, I’m checking Slack and responding as fast as I can at a cruising altitude of 36,000 feet. Thankfully, the flight is just to Raleigh-Durham so we’re touching down in a few hours.

 

1:30 p.m.

Landed at RDU and I’m back in this small but familiar airport. I head to my car rental spot and slightly pray that I remember how to drive now that I live in NYC. (I swear I do! Though it takes me a minute to reacclimate to it). It takes about an hour and a half to get to my brother-in-law’s place, so I get some food (Culver’s! How I miss you) and head out on the road. 

 

3:30 p.m.

At my brother-in-law’s, I have a short break before my next event. I rehydrate, brush my hair, and take a minute away from my phone or iPad.

 

4:30 p.m.

I’m an alumna of The Missouri Review literary magazine. While I didn’t go to Mizzou (the University of Missouri-Columbia), I attended Stephens College, the second oldest women’s college in the country. But thankfully, I was able to take classes and intern at TMR for two semesters, which was instrumental in helping me solidify my decision to work in publishing one day. As a way to give back, I get asked by Marc McKee (managing editor) to do an AMA type panel for the current cohort of interns. I like to be very transparent with them about the realities of being either an author or a publishing professional. I get to talk about my career path, my hopes for the industry, and answer any other questions. Occasionally, Speer Morgan (editor) or my former professor (and TMR marketing coordinator) Kris Somerville might pop in and ask me a question of their own. 

 

5:30 p.m.

I’m done! And exhausted! It’s time for me to get out of my outside clothes and into comfy PJs and order food. My brother-in-law and his partner have made it home by now and so I’m excited to relax and hangout with them after not seeing them since the beginning of the year. 

Shelly Romero (she/her) is a Honduran-American Associate Agent at Azantian Literary Agency. She began her publishing career at Scholastic, worked at a book packager, and was a freelance editor prior to agenting. Her wishlist includes MG and YA. Outside of work, she loves watching movies and immediately logging them on her Letterboxd, playing board games (usually with a horror spin), and attending concerts whenever she can. Born and raised in Miami, Florida, she currently resides in New York City. Find her online at shellyromero.com; @shellyromerobooks on Instagram/Threads; @shellyromero on Bluesky; @_smromero on Twitter.

 

A day in the life of the Director of Marketing at PangoBooks

Books Forward is celebrating our 25th anniversary this year, and one of the ways we’re celebrating is by showcasing 25 people you should know in the book world. There are many unique roles in the book world, and the many kinds of people who play a part in the community we love.

Today, we’re getting to know Esther Fung (she/her), Director of Marketing at PangoBooks and book content creator. Stay up to date on other industry professionals by reading our Lit Happens blog throughout the year.

A note from Esther: 

I work for PangoBooks, which is the only marketplace dedicated to books in the United States! Our mission is to make it easy for readers to shop each other’s shelves on a budget and to open their own bookstore from home. My job involves a lot of different responsibilities, from email marketing and blog creation to social media and influencer campaigns. As a result, my day-to-day involves juggling a lot of different projects

Monday, June 2

8:30 a.m.

One of my favorite things about working remotely is being able to work from cafes. I usually spend a few hours working from a cafe every week. Today, I took my dog, Tofu, out on a walk, then drove to Compass Coffee in Fairfax, VA, ordered a London fog, and got ready for work. 

9 a.m.

The first thing I do every morning when I log into work is review the to-do list I made for myself at the end of the previous work day. To help myself prioritize, I star three must-do items. Today, it was send out our Pride Month email newsletter, analyze performance across channels in May, and prepare documents for a meeting on Wednesday. After I finished, I touched base with our designer on ongoing projects and began working on my top to-do items. 

Noon 

At noon, I posted on my personal bookstagram account. To celebrate Taylor Swift buying back her masters, I created a carousel of all the literary references in her entire discography. After I posted, I went home, had leftover fried rice for lunch, and took my dog out on another walk.

1 p.m.

In the afternoon, I checked back in on my to-do list to see what I accomplished in the morning and what was realistic for me to finish in the afternoon. Because I was already ahead of schedule, I worked through some of the other items on my to-do list that weren’t top priority. I also sold a book on PangoBooks. So, I popped over to the post office to ship my book to its new home.

4 p.m.

I hop in a virtual meeting with my coworker, Renee, who is our Director of Operations. We have a meeting every Monday afternoon. It’s a great way to articulate our goals for the week, get feedback on projects, and brainstorm together. Today, our call was focused on the documents I prepared for our Wednesday meeting. Then, I posted on our social accounts, proofed some assignments our designer worked on, and made my to-do list for the next day. 

6:30 p.m.

My brother and sister-in-law happened to be in town, so we all went out for dinner. I hadn’t seen my niece since Thanksgiving, and was shocked at how much she has grown since then. She’s eight months now, is always smiling, and can sit up on her own. We had some really delicious Thai food, and had a great time catching up. 

8:30 p.m.

Like every Monday night, my husband and I headed out to play volleyball with our church group and friends. After volleyball, we usually head to a boba shop for late night drinks and chat for another hour. But with the cafe this morning and dinner, my husband and I decided to skip it this week. 

After we got home, took our dog out for a final walk, and got ready for bed, I picked out my outfit for the next day. I read Must I Go by Yiyun Li for about half an hour and then it was lights out. 

Esther is a lifelong reader passionate about making books more accessible. As the Director of Marketing at PangoBooks, she feels fortunate to be part of a company that is making book buying more affordable and sustainable. She loves that she gets to gush about Jane Austen and R.F. Kuang for a living. She also shares book recommendations, especially works by authors of color, on Instagram at @estherfungreads. Currently, she lives in northern Virginia with her husband and their spoiled dog, Tofu. 

A day in the life of literary agent Eric Smith

Books Forward is celebrating our 25th anniversary this year, and one of the ways we’re celebrating is by showcasing 25 people you should know in the book world. There are many unique roles in the book world, and the many kinds of people who play a part in the community we love.

Today, we’re getting to know Eric Smith, an author and literary agent in Philadelphia. Stay up to date on other industry professionals by reading our Lit Happens blog throughout the year.

A note from Eric:

Most Mondays for me are the same, and I’ve got a routine that doesn’t change that dramatically unless there is a book emergency (these are rare) or I’m digging into things with a pretty tight deadline (a client’s option novel) or expected turnaround (such as a contract!). This is also me assuming I don’t have any meetings that day. I try to avoid meetings on Mondays. 

As the founder of my agency, I’m also lucky enough to work at home and make my own hours in a way that prioritizes my family. Publishing ain’t gonna love you back, friends. If you can, please find a healthy balance. 

Come on, let’s go.

6 a.m. a.m.

Wake up and get to it. It takes me a minute to get ready for the day, and then I spend time packing my kiddo’s lunch and grinding coffee beans to make my wife’s to-go tumbler of coffee. I also take some time to catch up on any chores around the house, because if things are a mess when the workday starts, that’s just an excuse to procrastinate. 

6:45 a.m.

I slowly walk up the steps to my office, careful not to wake anyone up. Then, I get caught up on my personal and work emails and dig into query letters. I try really hard to stay on top of those every single morning, but especially on Mondays, when the weekend has been full of folks sending pitches my way. 

8:00 a.m.

Get kiddo ready for school and head to drop off. Make small talk with other parents who are way cooler than I am. Stress over whether anyone will notice the hip band t-shirt I’ve got on and maybe ask me about it. Literary agents, they’re just like you!

8:45 a.m.

Mondays I volunteer at my kid’s school library! Sort books and clean bookshelves for an hour, take returns from little kids, and read graphic novels and Middle Grade books when things are quiet. I’m currently making my way through every Raina Telgemeier novel.

10:00 a.m.

And I’m back home. Generally, I call upon my inner Hobbit and allow myself a second breakfast (and coffee). I’ll catch up on my query letters if I haven’t finished, and then I check on submissions.

Checking on submissions is something I do every day, seeing where current client books are, how long it’s been since I’ve heard from an editor regarding a pitch, or something they’re reading. I see if there are places I should be pitching them, places I’ve missed. Is there someone I need to follow-up with?  I go through my spreadsheets, fire off a bundle of emails.

11:30 a.m.

Since we’re operating on a perfect Monday without any meetings or book emergencies or things that need to be negotiated, I’m reading. I start with whatever client project I’ve got next in my queue. I try to make it a point to get back to my clients on their books within four to six weeks, but sometimes life can get in the way and it can take a lil’ longer. 

Reading client work every single day is a must, to make sure no one feels they are being overlooked. 

1:00 p.m.

Lunchtime! Generally, I will spend my lunch taking a walk while listening to publishing podcasts. I highly recommend Print Run, the Manuscript Academy’s podcast, and The Sh*t No One Tells You About Writing (and hey, if you’re new to listening to publishing industry podcasts, check out back episodes of Pub Crawl, Deadline City, and Shipping & Handling).

And as my friends in my neighborhood will tell you, this walk is generally to bookstores or the books section of the local thrift shop, to clear my head, see what’s new (and old!) on the shelves, and keep myself excited about work.

Nothing quite does it like seeing those books out there, friends.

2:00 p.m.

Crunch time. Pick up is at 3:30PM, so the last hour and a half of my day is usually spent a few ways. Reading. Writing emails. Sending pitches. Chatting with clients. I also teach one class a semester at Drexel University (Business of Publishing!) so the end of my day is sometimes spent checking in on students, looking over campus emails, and making sure they’re feeling caught up.

3:30 p.m.

Pick up my kiddo from school, get him a snack on the way home from the deli.

4:00 p.m.

My kid is home, the computer is off. The day is over. What else matters? Although if he does decide to play Minecraft on his iPad, that means I can read some client (or recently requested!) manuscripts on my Kindle in my favorite papasan chair.

And that tends to be the typical Monday in the day of this Philadelphia literary agent.

Does it change day to day? Absolutely. A brand-new publishing contract can take over an entire day. A client with a new manuscript on deadline who needs a fresh set of eyes, when the book is due next week? Sure, I’m dropping everything and reading the whole of the book before they fire it off to their editor. 

Sometimes I have to do accounting stuff, keep tabs on quarterly taxes and bookkeeping. Some days I have back-to-back Zoom meetings with editors and clients. It’s not all sitting in the sun with a manuscript and discovering the next great novel… 

Although some of it is. 

And those moments are pretty great. 

About Eric:

Eric Smith is an award-winning Young Adult author and literary agent living in Philadelphia. He is also the founder of Neighborhood Literary, a boutique agency. He’s worked with New York Times bestselling and critically acclaimed authors across genres and categories. In his author life, his latest book, With or Without You, published with HarperCollins/Inkyard Press in November 2023, and was a Junior Library Guild selection. His other books include You Can Go Your Own Way (Inkyard Press), Don’t Read the Comments (YALSA 2021 Best Fiction for Young Adults selection), the contemporary fantasy novel The Girl and the Grove (Flux), and the IndieBound bestseller The Geek’s Guide to Dating (Quirk).

A fan of collaborating, he’s also worked on two acclaimed Candlewick anthologies with award-winning author Lauren Gibaldi, Battle of the Bands (a Bank Street Best Book and Read Across America selection) and First-Year Orientation. His collaboration with Alanis Morissette, Academy award-winner Diablo Cody, and Glen Ballard, Jagged Little Pill: The Novel (Abrams) is an adaptation of the Grammy and Tony award winning musical.

He has short stories and essays in the anthologies Color Outside the Lines by Sangu Mandanna (Soho Teen), Body Talk by Kelly Jensen (Algonquin), Allies by Dana Alison Levy and Shakirah Bourne (DK), All Signs Point to Yes by Candice Montgomery, cara davis-araux, and Adrianne Russell (Inkyard), Boundless by Ismée Williams and Rebecca Balcárcel (Inkyard),  When We Become Ours by Nicole Chung and Shannon Gibney (Harper), and RELIT by Sandra Proudman (Inkyard). His writing is represented by Jennifer Azantian at Azantian Literary.

Our favorite books featuring characters on a road trip

I love a good road trip story. Enemies shoved into a car together and destined to fall in love. A bickering family learning what’s really important as they undertake a journey together. We’ve put together a list of our favorite books featuring characters on a road trip to celebrate National Road Trip day on May 23. Here’s some voyages that will change their life.

The Road Trip by Beth O’Leary

Four years ago, Dylan and Addie fell in love under the Provence sun, but their relationship ended two years later and they haven’t spoken since. Today, Dylan’s and Addie’s lives collide again as they crash their cars at the start of their journey to their friend’s wedding. Forced to share a car with three other people, Dylan and Addie are forced to confront the choices —and a car with three others—they made that tore them apart. And the two must ask themselves whether that final decision was the right one after all.

Sing Unburied Sing by Jesmyn Ward

When the thirteen year old Jojo’s father is released from prison, his mom packs her kids and a friend into her car and drives north to the heart of Mississippi and Parchman Farm, the State Penitentiary. At Parchman, there is another thirteen-year-old boy. He is the ghost of a dead inmate who carries all of the ugly history of the South. And he too has something to teach Jojo about fathers and sons, about legacies, about violence, about love.

An Abundance of Katherines by John Green

Colin Singleton’s type is girls named Katherine. And when it comes to girls named Katherine, Colin is always getting dumped. Nineteen times, to be exact. On a road trip miles from home, Colin is on a mission to prove The Theorem of Underlying Katherine Predictability. A theory he hopes will predict the future of any relationship, avenge Dumpees everywhere, and finally win him the girl. Love, friendship, and a dead  archduke add up to surprising and heart-changing conclusions.

I Wanna Be Where You Are by Kristina Forest

When Chloe Pierce’s mom forbids her to apply for a spot at the dance conservatory of her dreams, she devises a secret plan to drive 200 miles to the nearest audition. But Chloe hits her first speed bump when her annoying neighbor Eli insists upon hitching a ride. So now Chloe’s chasing her ballet dreams down the east coast. Two unwanted (but kinda cute) passengers in her car, butterflies in her stomach, and a really dope playlist on repeat.

Oye by Melissa Mogollon

Structured as a series of one-sided phone calls from our spunky, sarcastic narrator, Luciana, to her older sister, Mari, this wildly inventive debut chronicles the events of her senior year after her grandmother receives a shocking medical diagnosis. Luciana is forced to step into the role of caretaker, translator, and keeper of the devastating family secrets that Abue begins to share. Luciana suddenly finds herself center stage, facing down adulthood—and rising to the occasion.

The Travelling Cat Chronicles by Hiro Arikawa

With simple yet descriptive prose, this novel gives voice to Nana the cat and his owner, Satoru, as they take to the road on a journey with no other purpose than to visit three of Satoru’s longtime friends. Or so Nana is led to believe… With his crooked tail and adventurous spirit, Nana is the perfect companion. And as they travel in a silver van across Japan, with its ever-changing scenery and seasons, they will learn the true meaning of courage and gratitude, of loyalty and love.

The Road to Tender Hearts by Annie Hartnett

At sixty-three years old, million-dollar lottery winner PJ Halliday would be the luckiest man in Pondville, Massachusetts, if it weren’t for the tragedies of his life: the sudden death of his eldest daughter and the way his marriage fell apart after that. But when PJ reads the obituary of his old romantic rival, he realizes his high school sweetheart, Michelle Cobb, is finally single again. Tragedy strikes before PJ can hit the road. His daughter, his estranged brother’s grandchildren, and a former therapy cat join him. This could be the second chance PJ has long hoped for. But does he have the strength to do both those things again? 

Bird Summons by Leila Aboulela

When Salma, Moni, and Iman–friends and active members of their local Muslim Women’s group–decide to take a road trip together to the Scottish Highlands, they leave behind lives often dominated by obligation, frustrated desire, and dull predictability. Each wants something more out of life, but fears the cost of taking it. The women are visited by the Hoopoe, a sacred bird from Muslim and Celtic literature. And they are compelled to question their relationships to faith and femininity, love, loyalty, and sacrifice.

Let’s Get Lost by Adi Alsaid

Let’s Get Lost offers pure visual escapism, with over 200 spectacular shots of remote and beautiful places. Chapters capturing off-grid coastal views, rugged mountain landscapes, majestic forests and expansive wildernesses are all featured. For the armchair traveller, this book represents a breathtaking visual compendium of how beautiful the world can be. And it includes truly awe-inspiring full-page reproductions of some of Instagram’s most talented landscape photographers.

When the World Tips Over by Jandy Nelson

The Fall kids’ lives are tipped over when an enigmatic rainbow-haired girl shows up and is vital to each of them. But before anyone can figure out who she is, catastrophe strikes, leaving the Falls more broken than ever. With road trips, rivalries, family curses, love stories within love stories within love stories, and sorrows and joys passed from generation to generation, this is the intricate, luminous tale of a family’s complicated past and present. And only in telling their stories can they hope to rewrite their futures.

The Disenchantments by Nina LaCour

Colby and Bev have a long-standing pact: graduate, hit the road with Bev’s band, and then spend the year wandering around Europe. But moments after the tour kicks off, Bev makes a shocking announcement. She’s abandoning their plans — and Colby — to start college in the fall. But the show must go on and The Disenchantments weave through the Pacific Northwest. The band plays in small towns and dingy venues, while roadie-Colby struggles to deal with Bev’s already-growing distance and the most important question of all: what’s next?

Mrs. Nash’s Ashes by Sarah Adler

Millicent Watts-Cohen promised her elderly best friend that she’d reunite her with the woman she fell in love with eight years ago. But she never imagined that it would mean traveling from D.C. to Key West with three tablespoons of Mrs. Nash’s remains in her backpack, especially with Hollis Hollenbeck, an acquaintance from her ex’s MFA program. But Millie begins to suspect that her reluctant travel partner might enjoy her company more than he lets on. For someone who supposedly doesn’t share her views on romance, Hollis sure is becoming invested in their journey’s success. And the closer they get to their destination, the more Millie has to admit that maybe this trip isn’t just about Mrs. Nash’s love story after all. Mmaybe it’s also about her own.

The Unlikely Adventures of the Shergill Sisters by Balli Kaur Jaswal

The British-born Punjabi Shergill sisters—Rajni, Jezmeen, and Shirina—were never close. They barely got along growing up, and now as adults, have grown even further apart. Their mother voices one last wish on her deathbed: Her daughters will make a pilgrimage together to the Golden Temple in Amritsar to carry out her final rites. Arriving in India, these sisters will make unexpected discoveries about themselves, their mother, and their lives. And they will learn the real story behind the trip Rajni took with their Mother long ago—a journey that resulted in Mum never being able to return to India again.

The Remarkable Journey of Coyote Sunrise by Dan Gemeinhart

Coyote and her dad have lived on the road since her mom and two sisters died 5 years ago. When she learns the park in her old neighborhood is being demolished, she devises an elaborate plan. She schemes to have her dad drive back to Washington state in four days…without him realizing it. Over the course of thousands of miles, Coyote will learn that going home can sometimes be the hardest journey of all. But with friends by her side, she just might be able to turn her “once upon a time” into a “happily ever after.”

Here We Go Again by Alison Cochrun

Logan Maletis and Rosemary Hale used to be friends. Now they’re in their thirties and trying hard to avoid each other. But when their beloved former English teacher tells them he has only a few months to live, they’re forced together once and for all to fulfill his last wish: a cross-country road trip. Stuffed into the gayest van west of the Mississippi, the three embark on a life-changing summer trip. From Washington state to the Grand Canyon, from the Gulf Coast to coastal Maine, they chart a new future that will perhaps lead them back to one another.

The Wangs vs. the World by Jade Chang

Charles Wang has just lost everything in the financial crisis. He rounds up two of his children from schools he cannot afford and packs them into the only car that wasn’t repossessed. With their wealth-addicted stepmother, Barbra, they head on a cross-country journey to the Upstate New York retreat of the eldest Wang daughter, Saina. 

Tangled Up in You by Christina Lauren 

A road trip throws Ren and Fitz together and leads them in the most unexpected directions. Out on the open road, the world somehow shifts. And the unlikely pair realize that, maybe, the key to the dreams they’ve both been chasing have been sitting next to them the whole time.

Off the Map by Trish Doller

On the road to love, you don’t need a GPS. Fate throws Carla and Eamon together when she arrives in Dublin for her best friend’s wedding and he picks her up from the airport. But what should be a simple drive across Ireland quickly becomes complicated with chemistry-filled detours, unexpected feelings, and a chance at love – if only they choose it.

Off the Books by Soma Mei Sheng Frazier

Recent Dartmouth dropout Mei drives a limo to make ends meet. But the handsome and reserved Henry soon piques her interest. He’s more concerned with taking frequent breaks than making good time on the road. When Mei discovers Henry’s secret, she decides she has no choice but to confront him. What Henry reveals rocks her to her core. And the once-casual, transactional road trip shifts to one of moral stakes and dangerous consequences.

An Indie Author Who Means Business: Inside Creativity Untamed

The following is a guest post by J. M. Tompkins, of Creativity Untamed

Writing this article has turned out to be a reflective time for me, as I don’t think I’ve thought of myself as someone who means business. Rather, I see myself as someone who simply enjoys a challenge. Each time I achieve a goal, I then get to set another one. The next one is always more challenging than anything I’ve done before, and I love it.

Early beginnings

When I began my career in publishing, I worked in corporate America, specifically in the tech industry, and enjoyed solving the various puzzles of streamlining processes. While I worked to understand the business deeper and deeper, I not only dreamed of owning my own company but also dreamed of being an author. For me, these were originally two very separate goals. My writing friends were the ones who opened my eyes to the idea that the two could be combined. Now I had a new challenge: building a publishing company.

It was 2019 when I started Creativity Untamed, and I was lucky to get started in a time where so much solid advice was available from people who had figured out the path to self-publishing and who wanted to share that knowledge. Sure, I had to do the hard work, the research, and make sure I didn’t miss any steps. But that so many people made themselves available to answer questions, share documents, and more, made my path so much easier than it would have been. It made me fall in love with our little branch of the publishing industry. There were so many people uplifting one another.

I immediately published a fun short story of horror I named Paramortal. I published it first because it was edited and ready to go. Plus, I needed to figure out not only what I knew, but what I didn’t know, and the way for me to find out was to jump in. Once I had one publication under my belt, I started working on my novella series, The Habitual Humanity series and my novel, The Sinister Strand.

Building up a dream

At this point in my new career, it was time to set a new goal. I haven’t stopped writing, but I also started helping other authors to publish, therefore expanding Creativity Untamed into an exclusive hybrid publisher. My dream here was clear: to build the business of my dreams with a team of people who want to help others and want room for their talents to shine. With my team of amazing creatives around me, I began helping other authors to achieve their goals of publication.

And I love it. I love helping other authors find the courage and path to make their dream a reality. I enjoyed it so much I took the vision even further. In 2021, I founded The Atlanta Self-Publishing Conference, a local Georgia conference focused on helping self-published and aspiring to be self-published writers. When I hear from people I’ve helped through that conference, I feel an immense sense of accomplishment. And I’ve also gotten to work with incredibly intelligent people within our industry. Truly, working on the conference has been the most rewarding experience of my professional career.

As I sit back and think about the journey I’ve taken to this point, I’m still in amazement to those who helped to lift complete strangers and teach them how to build their own brand new careers. I’m inspired by their selflessness and their own focus on success.

Feeling grateful

This gratitude I feel has led to my next endeavor. I’m creating a new type of platform to help people build or improve their independent publishing businesses. I’ve started The Speakeasy Authors Community, which is an online community for independent authors to learn directly from multiple professionals, have monthly webinars to build their skills or connect with professionals they can trust and hire, and network with one another. And The Speakeasy Authors Community will offer an online conference that welcomes everyone and provides affordable access to good information about our industry.

So maybe I do mean business. Or maybe, I just really love the written word and helping people. Stories truly are magic and so is uplifting one another. I can’t think of a better endeavor than to spread magic.

About J.M. Thompkins

J. M. Tompkins is an independent publisher who started her company, Creativity Untamed, in 2019. J. M. has founded and organized conferences and writing groups, including the Atlanta Self-Publishing Conference, the Next Level Writing Group and The Indie Group.

Currently, J.M. is focusing on building Speakeasy Authors which provides virtual self-publishing workshops every month. There is also a Speakeasy Authors Community on Facebook where all writers and authors are welcome to join.

J. M. teaches classes on the various aspects of self-publishing, social media branding, and on writing science fiction.

J. M.’s writings explore several of her passions including nature, technology, and human behavior. Within her novels, she loves combining suspense with interesting science and her fears of what our future society might be like. Interesting science, according to J. M., is the possibilities of current science including Artificial Intelligence, personal data, biohacking, genetic modifications, and more.

J. M currently lives in Georgia and enjoys biking and cooking with her husband, sons, and dog.

A Day in the life of a Contributing Editor for Book Riot

Books Forward is celebrating our 25th anniversary this year, and one of the ways we’re celebrating is by showcasing 25 people you should know in the book world. There are many unique roles in the book world, and the many kinds of people who play a part in the community we love.

Today, we’re getting to know Kendra Winchester, a Contributing Editor for Book Riot. Stay up to date on other industry professionals by reading our Lit Happens blog throughout the year.

A note from Kendra:

I work freelance in book media, so I’m constantly juggling different projects. And as a chronically ill girlie whose energy varies drastically from day to day, I don’t stick to a set routine. But here is life for me on an excellent spring day.

9 a.m.

My one constant is that I start every day with a cup of coffee and a little self assessment. How do I feel today? It happens to be a good day. So I start my day by turning on an audiobook—today it’s Jane Austen’s Bookshelf by Rebecca Romney performed by the author—and by checking my email to make sure nothing is on fire in my inbox. Next, I check my planner (I adore my Hobonichi Techo Cousin) and sketch out my day.

10 a.m.

Winchester Ave is my newsletter where I write about being a disabled book lover, and I have a post due soon. I finish up a draft of the newsletter, and double check that everything is set for me to record the voiceover later that day.

10:30 a.m.

While I may not have a set routine, Dylan and Gwen—my two Corgis—certainly do. It’s time for a mid-morning walk break!

11 a.m.

I settle in and work through more emails. Right now, I’m scheduling interviews for my podcast, Read Appalachia. A lot of people in Appalachia live in areas where they can’t go to book events, so one of my goals with the show is to bring (virtual) events to listeners wherever they happen to be. Read Appalachia is now in its 3rd season, and I’m thrilled with the upcoming line up of authors.

11:30 a.m.

After working through a few audio files, I grab a pair of headphones and start editing my latest episode of Read Appalachia. It’s with Raye Hendrix, a poet whose debut collection What Good Is Heaven still haunts me in the best possible way.

12:15 p.m.

Lunch break! On the menu today is an omelette with habanero sauce. I’m sitting down to eat when I realize that I was supposed to finalize my book picks for next week’s recording of Read or Dead, Book Riot’s mystery and thriller podcast. We’re pretty chill planners, so I send my co-host a quick text with my picks. She gives me the thumbs up.

1 p.m.

Today is an author interview day. Yesterday, I made detailed notes about the author’s book, the highlights I want to hit in the interview, and what those questions might look like. I also review details from the book like character names. Next, I set up my recording space and do a quick sound check. Before you know it, it’s showtime!

2 p.m.

Wes Browne is a fantastic interview. His book They All Fall the Same is a Southern Noir set in Eastern Kentucky. Browne has all sorts of great stories to tell about what inspired the book and even shares a little behind-the-scenes info about what it was like casting the audiobook’s narrator.

3:15 p.m.

Once again, the Corgis remind me it’s time for their afternoon walk.

3:30 p.m.

Before my next podcast recording, I have just enough time to head over to the local cafe and get a cup of herbal tea. I bring my copy of Bibliophobia by Sarah Chihaya. It’s my favorite memoir of the year so far, and I’ve been annotating my copy a little bit at a time. I sip my tea as I watch the rain begin to sprinkle outside the windowpane. On the way home, I spot my first magnolia bloom of the season.

 

5:30 p.m.

Every month or so, I appear as a contributor for AudioFile Magazine’s podcast, Behind the Mic. I choose a handful of audiobooks to share with listeners, highlighting the incredible work by the narrators. To prepare for Behind the Mic, I review all my notes about each of the audiobooks, go over any pronunciation guides, and perform my sound check. We record four short episodes in a session, so I really need to know exactly what I want to say about each of the audiobooks.

6:30 p.m.

While my sound equipment is still set up, I record the voiceover for my latest newsletter for Winchester Ave (the one I finished up in the morning) and the introduction for my episode with Raye Hendrix for Read Appalachia.

7 p.m.

Snack Break! Right now, I’m really into toasted pistachios.The Corgis, of course, get whole carrots.

8 p.m.

I watch a friend of mine present her thesis about the Brontes! I love how the internet makes it possible for me to attend virtually.

9 p.m.

With my disability, I know that every good day is probably going to be followed by a bad day. So I take inventory of all of the things I might want to get done before the next day. I pick up around the house, throw the laundry in the dryer, and grab the heating pad. Finally, it’s time to clock out.

About Kendra:

Kendra Winchester writes about audiobooks and disability literature for Book Riot. She is also the Founder of Read Appalachia, which celebrates Appalachian literature and writing. Previously, Kendra co-founded and served as Executive Director for Reading Women, a podcast that gained an international following over its six-season run. In her off hours, you can find her writing on her Substack, Winchester Ave, and posting photos of her Corgis on Instagram @kdwinchester. Find out more on her website https://www.kdwinchester.com or BlueSky.

A Day in the Life of founder and CEO of The StoryGraph

Books Forward is celebrating our 25th anniversary this year, and one of the ways we’re celebrating is by showcasing 25 people you should know in the book world. There are many unique roles in the book world, and the many kinds of people who play a part in the community we love. 

Today, we’re getting to know Nadia Odunayo, founder and CEO of The StoryGraph. Stay up to date on other industry professionals by reading our Lit Happens blog throughout the year.

6 a.m.

Wake up, do 10 mins of meditation and my daily Duolingo (French and music) practice, before calling my dad. Start getting ready for my morning activity while doing a 30-minute Pimsleur (French) immersive speaking lesson.

6:30 a.m.

Quickly check for any messages from my co-founder of The StoryGraph Rob to make sure that nothing has gone amiss overnight. The coast is clear!

7 a.m.

Leave the house to go and play tennis with a friend. I workout most days, including lifting weights three times a week, running at least once a week, and an assortment of classes at my gym. I listen to podcasts — How I Built This is my fave — and read — currently reading Catching Fire by Suzanne Collins for the first time — during my commute.

8 a.m. to 9 a.m.

Tennis! It’s so great to get moving so early and I feel accomplished at 9 a.m. already, even though I’ve done no tangible work yet!

9 a.m. to 10 a.m.

Travel home via the supermarket — Tesco in this case — to get some bits and bobs for lunch.

10 a.m. to noon

My proper StoryGraph morning check (normally done at about 7:30 a.m./8 a.m). This includes looking through emails, various analytics dashboards, and our Play Store and App Store reviews. I also catch up on personal messages and plan the rest of my day. This is normally done the night before, but I had a dinner the night before and wanted to get to bed ASAP when I got home. Finally, I catch up on StoryGraph social media platforms — Twitter, Threads, and Instagram — before starting on my coding for the day.

Noon to 1 p.m.

Lunch and reading. I tend to eat the same thing most days now that I have an air fryer: a steak salad! Helpful for my protein targets!

1 p.m. to 2 p.m.

StoryGraph coding. I’m currently working on some tooling for our volunteer librarians and the redesign of our profile page.

2 p.m. to 3 p.m.

Reading with a coffee and some chocolate! Easter is coming up so I got some mini egg varieties!

3 p.m. to 6 p.m.

Coding. It’s a very good day when I can get a three-hour coding block in!

6 p.m. to 6:30 p.m. 

Catch up personal messages and emails.

6:30 p.m. to 6:50 p.m.

Walk to a branch of my gym, listening to a podcast. I’m currently listening to an old How I Built This episode on the story of Groupon.

7:10 p.m. to 7:50 p.m.

Take a reformer pilates class. This year, I’m trying to make pilates and yoga a part of my routine, so I can work on my flexibility and mobility more!

8 p.m. to 8:20 p.m.

Walk home.

8:20 p.m. to 9 p.m.

Check in with my co-founder, Rob, who lives in California. Then squeeze in some more coding.

9 p.m. to 10 p.m.

Do another round of social media checks, write down a highlight of the day (something I started this year! Today it was my morning tennis), and plan tomorrow.

10 p.m. to 11 p.m.

A quick flat tidy, including washing the dishes from earlier, shower, brush my teeth, and get into bed, all while listening to a fun dating podcast, U Up?

Nadia Odunayo is the founder and CEO of The StoryGraph, the app that helps you track your reading and choose which book to read next. She previously worked at Pivotal Labs as a software engineer and originally learned to code at Makers Academy in London. In her spare time she loves to take dance class and, naturally, read! Find her on X, Instagram, and LinkedIn.